There is no question that developments in B2B trading are moving at lightning speed. Vendors who adopt the necessary technology will transform their customers’ experience and increase their bottom-line.
B2B directories and marketplaces share most features of marketing. Inbound marketing helps customers to discover a specific company online. It is unlike cold calling or direct mail a much more understated method of getting found via allocation of content. Inbound marketing is a great supply of leads but still has a big upside potential specifically in the B2B sector where companies still could be first movers. 
A company´s online visibility grows and 54% more leads are delivered in to the marketing funnel compared to outbound marketing.1 More over inbound marketing remains to be a cost efficient way when compared with other outbound marketing techniques. Finally for outbound marketing your prospect address needs to be up to date while using the inbound marketing the shoppers find you together with therefore no information is needed in advance.
Top marketplaces like bizbangladesh.net offer fraud filtering service which filters incoming inquiries for each company. Due to their long experience they know which senders and other parameters are probable for fraud. At the end of the morning, B2B buyers may also be consumers. The expectation is the B2B product research and purchasing process becomes comparable with B2C buying experiences.
Trade portals are a fantastic and cost effective way of establishing an internet presence for products/ services. For most businesses, it is a herculean task to keep a website, and manage marketing, SEO, and social networking related activities. Having presence over a popular B2B trading portal can help businesses market easily and get connected to multiple buyers inside a relatively short time and little upfront investment.
B2B Marketplace Source= B2B Marketplace and Online Technology Experience
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